How About Tech, 2025: Tremend and Publicis Groupe Romania under one roof
Topics: Tremend, 2005–2022

Read the article in How About Tech ↗Tremend – Publicis Sapient Joins Publicis Groupe Romania Under One Roof, Strengthening Its Leadership in 360° Digital Transformation Solutions
Tremend - Publicis Sapient and Publicis Groupe Romania in one Bucharest office, May 2025. Statements from Teddy Dumitrescu, CEO of Publicis Groupe Romania, and from Tremend’s co-founders, Ioan Cocan and me.
One office, one point of contact
The new headquarters is in the Europe House office building in central Bucharest, a hub for hundreds of technology and media experts. Clients get a single point of contact and one provider for everything, in line with Publicis Groupe’s “Power of One” model: technology consultancy and implementation, digital strategy and creative execution. The industries named: financial services, healthcare, consumer products and retail.
Ioan Cocan and me
A new chapter and a significant milestone. As Publicis Sapient’s CEE hub, Tremend brings nearly 20 years of expertise in technology and innovation, and combines strategic vision, technological execution and creativity with Publicis Groupe’s global resources and local expertise.
Elsewhere. January 2022, at the acquisition: “The first part of our journey at Tremend has been a blast, the second part is just starting!” (The second part of the journey is just starting)
SPEED
Tremend’s services are organised as SPEED: Strategy and Consulting, Product, Experience, Engineering and Data. Partners: Microsoft, Google, AWS and OpenAI.
Elsewhere. Ziarul Financiar, SPEED 2025: “Putting all five together to deliver a digital transformation process is harder.” („să le pui pe toate cinci împreună pentru a livra un proces de transformare digitală este mai greu”)
Read the article in How About Tech ↗
A summary of an external interview or article. Quotes are my words as published or spoken; the original is the reference.